Marketing transforms social media campaigns

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With the lease-ups of Harlow and Homestead Village, building brand awareness and pushing traffic is the primary focus. With digital spend on the rise, running effective campaigns that stand out in a crowded space can be challenging.

Samantha Hume, Digital Designer for Homestead Companies, assists in building out and executing social media campaigns. "Launching our social media campaigns has helped us target our audience at a much faster rate and has increased our brand awareness within our customers. We've used a variety of techniques and tools to maximize our exposure while minimizing costs."

The two campaigns that ran July for Harlow and Homestead Village produced 542 leads, 169,000 impressions, and increase engagement by 20%.

Do you want to know how to increase your social media presence? Don't forget to review the Homestead Companies Social Media playbook. If you need a copy, please email rmcgahan@homesteadcos.com

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